A NEW fashion store has opened at Clarks Village in Street.

Scamp & Dude, described as a “vibrant, purpose-led fashion brand”, officially opened its new store on Monday (July 21).

B Corp Certified and known for its bold prints and positive ethos, the Scamp & Dude store will offer shoppers up to 50% off selected womenswear, accessories and childrenswear collections, with sizes ranging from six to 22 crafted with responsible fabrics.

The new shop is between Phase Eight and Marks & Spencer at the Street centre.

Among the products on offer are Scamp & Dude’s signature Super Scarves and Superhero Sleep Buddies.

With every scarf sold, another is donated to a woman starting chemotherapy, and for each Sleep Buddy purchased, another is gifted to a child who has lost a parent or is seriously ill themselves.

Jo Tutchener-Sharp, founder and CEO of Scamp & Dude, said: “We’re thrilled to bring the vibrant world of Scamp & Dude to Clarks Village, offering a new destination to experience our superpower-infused collections.

“Visitors to our outlet store will also have the opportunity to support our charity initiatives, and we very much look forward to welcoming the Somerset community.”

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Chris Davis, centre director at Clarks Village, added: “Scamp & Dude is a fantastic addition to Clarks Village, not only for its bold, uplifting fashion but also for the powerful mission at the heart of the brand.

“Their bold fashion and strong sense of purpose offer something unique for our guests, and we’re confident the brand will be a popular addition to our retail line-up.”

Tomorrow (July 25), sweet treats will be available in-store to celebrate the opening, and a number of lightning bolts hidden around Clarks Village for a superpowered treasure hunt.

Guests who are lucky enough to find one on Friday will win a prize in the Scamp & Dude store.

For more information about Clarks Village, including opening hours, visit www.clarksvillage.co.uk.

Scamp & Dude has opened at Clarks Village in Street