A SOMERSET toiletry firm is looking to clean up on acts of kindness to mark its 25th anniversary.

The Somerset Toiletry Co is marking the quarter-century landmark in 2024, owner and founder Sakina Buoy has announced the 25 for 25 campaign, a series of charitable initiatives.

Over the course of the year, staff across The Soap Bar Cafe, the head office, warehouse, and factory teams, will undertake 25 acts of kindness, ranging from charitable donations to community projects.

In recent years, the company has given homeless charity BillyChip space to grow and has also become a corporate friend of SWALLOW, which supports individuals with learning disabilities.

Sakina said: “We are immensely proud to celebrate 25 years of serving our customers, and we recognise that none of this would be possible without the support of our incredibly talented team.

“With refreshed branding, 2024 has started with a bang: being ranked 14th in Elite Business’s Top 100 SMEs and winning the Sustainability of the Year Award presented by the City of London.

“As we reflect on our journey, we are humbled by the opportunity to give back and make a positive impact within our community.”

Sakina Buoy, founder of The Somerset Toiletry Co

The first events as part of the 25 for 25 initiative included dog walking for local dog rescue, Mutts with Friends, fundraising for Prickles Hedgehog Rescue in Cheddar, donating toiletries to various Bristol community-based organisations and providing hot meals for Lizzie’s Soup Run, in Bath.

The company is also inviting customers, partners, and community members to join them in spreading kindness and making a difference.

As part of the anniversary celebrations, The Somerset Toiletry Co will also be releasing limited-edition soaps and hosting events at their cafe in Clutton.

The Somerset Toiletry Co has been creating luxury bath and body products since 1999 and was awarded Best Newcomer Manufacturer 2023 for UK soap production.

The company produces its own branded toiletries and private-label products for leading retail groups worldwide.

For more details on the company and the 25 for 25 scheme, visit thesomersettoiletryco.co.uk.